Designer perfumes are great and loved by many people around the world. Beautiful fragrance, stylish bottling, and the overall prestige of using a high-end product. It's like owning an iPhone or a Mercedes; you immediately feel high-class wearing a fragrance from the biggest name in the industry.
But come to think of it, there are other lower-priced inspired perfumes and copy fragrances that smell the same as the designer brands, with nearly the same ingredients and quality.
So why are designer perfumes so expensive?
The reason behind the high cost of designer perfumes
The high cost of designer perfumes isn't entirely a reflection of the quality; designer perfumes are expensive because big-name brands spend a fortune on marketing and advertising.
So what consumers pay for is virtually 80% marketing and 20% ingredients.
Imagine paying a celebrity £5-15 million to endorse your fragrance. You might not want to price such a product below £100. Of course, you very well know of designer perfumes priced above a thousand pounds!
In essence, big perfume brands sell the name rather than the product.
Cost of Production vs. Retail Price
The production cost of a designer perfume can include the cost of:
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raw materials (such as essential oils, alcohol, and fragrance ingredients),
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labor,
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bottling,
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and packaging.
Let’s take Chanel No. 5, one of the most iconic designer perfumes, as an example. The cost of producing a 100ml bottle of Chanel No. 5 could be as low as £10 to £20, considering the price of raw materials, labor, and bottling.
But the retail price of Chanel No. 5 for a 100ml bottle is typically £130-£150, or even more, depending on the region and seller. In this case, the markup from the cost of production to the retail price is significant, meaning that Chanel is charging around 10 to 15 times the production cost.
A lot? Definitely! But what if you aren’t interested in spending more than is necessary but would still like the opportunity to wear a classy fragrance?
The answer is inspired perfumes.
Inspired Perfumes: Get designer-smell for less
Thanks to designer-inspired perfumes, you can get quality designer fragrances at a far lower price. Similar ingredients, stylish bottling, same smell; you're just not buying the name or the bottle.
Our inspired perfumes take inspiration from high-end scents like Sauvage, Black Opium, Aventus, Baccarat Rouge 540, and lots more. The best part is you are not buying a copy; an inspired perfume is an original with its unique brand name rather than a copy of another product. Our inspired perfumes allow you to wear designer scents round-the-clock without breaking the bank.
Are perfume dupes good?
Perfume dupes and clones, also known as copy perfumes, are relatively cheaper than high-end brands as they are a copy of the original brand. However, they are an exact copy, which is not exactly ethical.
Inspired perfumes are a better alternative to copy perfumes as there is no attempt to deceptively market the product as the original. Inspired perfumes take inspiration from high-end fragrances but are marketed under a unique brand name. The aim is to give you access to the best fragrances known without breaking the bank.
Pay only for the production cost.
What's more, our inspired perfumes are all Eau De Parfums with 19% of perfume oils, so you can rest assured your scent will last as long as the big-name brands.
Why do people buy luxury perfume?
People buy luxury perfumes for a variety of reasons, but at the heart of it is the desire for exclusivity, quality, and self-expression.
Luxury fragrances are an experience, not just scent. The high-quality ingredients used in these perfumes, often sourced from rare or exotic locations, create sophisticated and complex fragrances that can evoke strong emotions and memories.
For many, purchasing a luxury perfume is a way to indulge in a status symbol, as owning a fragrance from a prestigious brand like Chanel or Tom Ford can signify success and refinement.
If you’re not looking for the status symbol or the luxury experience that comes with designer perfumes, and instead, you’re simply interested in a great scent without the steep price, inspired perfumes offer the same high-quality fragrances as the designer originals but at a fraction of the cost.
Spend on the content rather than the marketing cost
If you're not jacked about spending a fortune on marketing costs rather than the scent itself, inspired perfumes are the perfect go-to! At Blossom Perfumery, there's just so much to choose from!
Find your signature scent among our designer-inspired perfumes and spend less while getting more.
